CPV code 72212481 designates Sales or marketing software development services in the Common Procurement Vocabulary (CPV 2008), the EU classification used to describe the subject of public contracts.
72212481 is a leaf code — the most specific level of its branch — so it can be used directly as the main CPV code of a contract notice. If it does not quite fit, check the neighbouring codes under 72212480 (Sales, marketing and business intelligence software development services).